Is Market Research Telling Tesco to Shop Around for New Ideas?

Tesco’s announcement this week that it plans to spend £1 billion on ‘reinventing’ its out of town stores demonstrates a willingness to move with the times.  It’s taken long enough: the supermarket chain that seemed as though it was on an unending ascent to ever greater heights of retail domination posted its first dip in profits for 20 years in April and the announcement of a big investment in major changes to its store concepts is a sharp response to that unpalatable... Read More